Features :

• ISBN13: 9780470413982
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Editor Reviews :

Product Description:
Everyone’s doing it — Web marketing, that is. Building an online presence is vital to your business, and if you’re looking for Web marketing real-world experiences, look no farther than Web Marketing All-in-One For Dummies.

These eight minibooks break down Web marketing into understandable chunks, with lots of examples from an author team of experts. The minibooks cover:

• Establishing a Web Presence
• Search Engine Optimization
• Web Analytics
• E-Mail Marketing
• Blogging and Podcasting
• Social Media Marketing
• Online Advertising & Pay-Per-Click
• Mobile Web Marketing

Web Marketing All-in-One For Dummies shows you how to please both customers and search engines; track your performance; market with e-mail, blogs, and social media; and more. It’s a one-stop guide to

• Maximizing Internet potential for your business and ranking high in searches
• Tracking how your ads, pages, and products perform
• Managing pay-per-click ads, keywords, and budget, and developing marketing e-mails that customers actually want to read
• Creating a blog or podcast that helps you connect with clients
• Using social media outlets including StumbleUpon, Facebook, and Twitter
• Leveraging mobile technology
• Generating traffic to your site and writing ads that get clicks

Not only that, but Web Marketing All-in-One For Dummies includes a Google AdWords redeemable coupon worth $25 to get you started! Begin developing your Web site strategy and start marketing your business online today.

Rating : - Cannot download to my Ipad/Iphone
If you purchase this book you have the risk to be in the same situation as I am now. I have purchased this book for my Kindle Application on Ipad/Iphone and cannot download it properly. The book has "errors" and cannot be opened both on Iphone and Ipad. You have to delete from your "HOME". So the book is there, in the Archived Area and nothing can be done at the moment! I tried other books and samples and it downloaded properly.

On the other hand, Amazon Customer Service just say that they are analyzing the situation for almost 2 weeks! I received 3 e-mails saying that they "are investigating what happened" from different people. Unbelievable for a company that like to communicate how respect their customers.

Think twice in purchasing this book (because of the "errors" on digital format you can face) and with Amazon because they seem to ignore you when you have a real problem.

This is a bad customer experience.